Concept Name – Book Style Pack

Product Type – Confectionery

The Story –

Nestle was looking for packaging for the launch of Les Recettes de L’Atelier, their premium range of artisanal chocolates.

Our Brief –

To develop packaging which showcases an assortment of multiple chocolate bars with the provision of segregation and premium unveiling experience.

The Solution –

We developed a book-style opening pack with a neat arrangement of multiple variants of chocolate bars. On opening, the pack had an additional panel for displaying information about the different variants.